Photo by Max Boettinger on Unsplash

What is ORM? 

Online reputation management (ORM) is about improving or restoring your name, or your brand’s good standing.  Online Reputation Development is the method by which small businesses and emerging entrepreneurs proactively take charge of their online presence and make a positive name for themselves.

Bizmap’s Online Reputation Management and Development Services are the best and cover far more than just crisis control or negative online reviews. We analyze, establish, protect and restore your brand’s image online and help you to proactively take charge of your online presence.

Why does ORM matter?

A 2011 study from Harvard Business School estimates that boosting a restaurant’s rating on Yelp by one star can increase its revenues by as much as 9 percent.

If someone says something negative about you or something true but old and obsolete—perhaps it’s that you were fired from your last job—these things can really damage your future. At the same time, your digital reputation also creates significant opportunities. If you aren’t taking advantage of what your reputation could be or hanging your digital shingle the way it deserves to be hung, people aren’t seeing your best foot forward.

only 13% of people will choose a business that has wound up with a 1–2 star rating based on poor reviews. Who can afford to let the other 87% of consumers go elsewhere?

73% of consumers don’t believe that reviews that are older than 3 months are still relevant to them

between 75% and 90% of consumers read online reviews when considering a purchase. A slightly smaller number trust online reviews as much as we trust recommendations made by people that we know

Customer reviews matter to your local rankings.  the average #1 ranking has 33% more customer reviews than the average #7.

online reviews impact 67.7% of respondents’ purchasing decisions. More than half of the respondents (54.7%) admitted that online reviews are fairly, very, or absolutely an important part of their decision-making process.

Who uses ORM?

Individuals

 

Small businesses

Fortune 500 Corporations